E-Commerce

Optimize Magento 2 hosting: These factors determine success or failure
Constantin Schürer

Optimize Magento 2 hosting: These factors determine success or failure

A stable, secure, and high-performance hosting environment is crucial for the success of a Magento 2 store. Our checklist helps you compare the best hosting providers and find a future-proof solution – ensuring optimal loading times, security, and scalability.
Faster to digital success: The benefits of Adobe Commerce Rapid Deployment in B2B
PHOENIX MEDIA

Faster to digital success: The benefits of Adobe Commerce Rapid Deployment in B2B

In the dynamic B2B e-commerce sector, acting quickly is crucial. In this article, you will learn how to benefit from Rapid Deployment – from fast time-to-market and predictable costs to high flexibility, seamless integration, and maximum scalability.
21 mistakes online store owners should avoid
Jürgen Kroder

21 mistakes online store owners should avoid

What are typical mistakes you should avoid in your online store to prevent potential customers from becoming annoyed or frustrated? We provide you with practical tips on how to gradually improve your online store!
H2H instead of B2C and B2B: Why your e-commerce business needs more humanity
Jürgen Kroder

H2H instead of B2C and B2B: Why your e-commerce business needs more humanity

Learn how H2H marketing can help your e-commerce business stand out from the competition. In an increasingly impersonal digital world, H2H enables you to achieve genuine loyalty and higher revenues through authentic and human connections with customers. Discover the fundamentals of this approach and practical tips for implementation.
Why you should pay attention to the Gaze-Cueing-Effect in images
Jürgen Kroder

Why you should pay attention to the Gaze-Cueing-Effect in images

Discover how the Gaze-Cueing-Effect can enhance your online presence! This psychological trick leverages people's natural tendency to follow gaze directions, directing your visitors' attention strategically. Explore practical tips for applying this effect to maximize the effectiveness of your visual content.
From data to action: How Closed Loop Marketing improves your customer centricity
Jürgen Kroder

From data to action: How Closed Loop Marketing improves your customer centricity

Are you familiar with the concept of Closed Loop Marketing? Companies continuously learn from customer data and apply the insights gained across all departments to optimize marketing strategies and overcome departmental boundaries. Unlike traditional marketing models with a fixed beginning and end, Closed Loop Marketing promotes a cyclical and collaborative approach based on the exchange of information between different teams. The goal is to achieve better customer orientation and more efficient business processes through continuous improvement and agility.